1. CASE STUDY AND GUIDELINES: Celebrities and Social Media

    Chris Brown Texting CASE STUDY AND GUIDELINES: Celebrities and Social Media

    Image Credit: Right On Magazine

    This post wraps up our week-long discussion on industry giants going digital, from the music industry to the travel industry – to everything in between!

    By Kimberly Reyes (@CommDuCoeur)

    I have a confession to make, you just have to promise not to judge me: I follow Taylor Swift on Twitter.

    You know, the pop country darling behind such toe-tapping hits as “Love Story” and “You Belong With Me.”  Yup, that Taylor Swift.  I don’t just follow her, but I gush when she tweets about having lunch with Katy Perry, or posts a Twitpic of herself dressed up for an awards show.

    Okay, so basically social media is just another camera lens for fans to stalk their favorite celebrities. Read More-->k their favorite celebrities.

    Posted by Kimberly Reyes. 7 of May of 2010

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  2. Shaping the Future of the Music Industry

    1472516 Shaping the Future of the Music Industry

    This post kicks off Zemoga’s week-long guide to helping industry giants go digital.  We’ll be looking at case studies of who’s done it right, as well as provide guidance for those who are struggling with the transition.

    By Kimberly Reyes (@CommDuCoeur)

    The Ashley playlist.  The Stephanie playlist.  The Katie playlist.  The Jason playlist.  If you’ve ever seen my iPod, you’ll find these and a whole host of characters, each marking a significant event or memory, each as vivid and accurate as any video or picture of their namesake.

    For me, a playlist isn’t just a list of songs I like.  They’re mixtapes I’ve made for friends, songs that blared from at epic college parties, tools to help me focus and concentrate, setlists from memorable concerts.  I have about eighty of them, dating back as far as middle school. I would labor over them for hours, sometimes days.  I needed to create the right mood, the transitions needed to be perfect, the songs needed to be timeless and brimming with meaning. Read More-->k their favorite celebrities.

    Posted by Kimberly Reyes. 3 of May of 2010

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  3. Two “I” Words for the iPad: Imperfect, Yet Ingenious

    iPad 002 Two I Words for the iPad: Imperfect, Yet Ingenious

    By Kimberly Reyes (@CommDuCoeur)

    Let’s pretend you’re an alien from outer space and tomorrow is your first day visiting earth.

    And you’ve got your entrance music and your “I come in peace” speech ready.

    You park your ship and lower the bridge–you’re anxious, but ready to take that one small step for aliens.

    …And are soon disappointed to learn that frankly, no one gives a damn.

    Before you get down on yourself, you probably should know that tomorrow is truly the worst day for an extraterrestrial landing.  Tomorrow, friend, is iPad day. Read More-->k their favorite celebrities.

    Posted by Kimberly Reyes. 2 of April of 2010

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  4. Just Can’t Get Enough?

    By Sven Larsen (@zemoga)

    It’s not just a Depeche Mode song, it’s what our blog readers are telling us about the karaoke superstars of Zemoga’s holiday party. Here are three more choice cuts for your viewing pleasure …

    Brett Petersel of Mashable kicks things off.

    Read More-->> Posted by Sven Larsen. 21 of December of 2009

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  5. When HARO meets ZBGB’s – Peter Shankman Covers Young MC

    By DJ Edgerton (@wiltonbound)

    Well, that didn’t take long. Our picture of social media guru and HARO founder Peter Shankman in our last post prompted a virtual landslide of requests to see video of his instant classic performance (well Meagan sent me an e-mail). Here for your viewing pleasure is @skydiver doing his version of Young MC’s “Bust a Move”.

    Read More-->>

    Posted by DJ Edgerton. 16 of December of 2009

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  6. Welcome to ZBGB’s Redux

    By DJ Edgerton (@wiltonbound)

    We’ve had such a tremendous response to the videos from our holiday party that we thought we would share some of the photographic evidence from the bash of the year as well! Don’t worry Zemoga followers, there’s plenty of other videos and pictures of the various performances sitting in the Zemoga vault. We’re frantically working to edit the footage and share the highlights of the biggest music event since the Rock and Roll Hall of Fame came to Soho. In the meantime, enjoy this sampling of pics from the event …

    When we take over a place, we take over a place!

    When we take over a place, we take over a place!

    DJ & Alejandro Welcome Everyone to the Party

    Read More-->>
    Posted by Sven Larsen.

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  7. Welcome to ZBGB’s!

    By DJ Edgerton (@wiltonbound)

    zbgb post Welcome to ZBGBs!

    In the spirit of the season, a diverse group of Zemoga team members, clients and FOZs (“Friends of Zemoga”) got together to share a little holiday cheer last Friday night. We took over legendary Lower East Side haunt, Arlene’s Grocery and transformed it in to Zemoga’s own rock palace. Call it ZBGB’s or call it Zemoga’s Grocery. It doesn’t matter. The Katz’s pastrami was hot and tasty, the conversation was lively and the music was jamming. Read More-->>

    Posted by DJ Edgerton. 14 of December of 2009

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  8. How to Turn Your Clients in to Rock Stars

    What makes more sense when you’re living in the accelerated culture? Striving for the elusive “work/life balance” or practicing “work/life integration”. Are our skill sets and expertise strictly a 9-5 proposition? Of course not. For a terrific example of friends and colleagues showing off their creativity in completely new ways, check out this jam between some Zemoga staffers and members of the Sears UX team.

    What great talents are your partners/clients/colleagues/friends hiding? Are you making sure that you’re not just working together but having fun together, too? Read More-->>

    Posted by Sven Larsen. 6 of November of 2009

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  9. Justin Timberlake, Please Stop Following Me.

    Justin Timberlake

    Original post from Huffington Post on 9/30/09

    Oh dear. I am in a bit of quandary. My recent Twenanigans involving the “Twatif?“  video has caused some viral video waves. Not that I mind the attention, I love it. I’m human. I’m a Leo. My mom says I kick ass. But, I am a tater tot compared to the entertainment royalty who recently started following me on twitter.

    On Friday Sept 25th at 9:34 PM@Jtimberlake is following @wiltonbound.

    Consider pants crapped.

    He has over 800,000 freakin’ followers. He follows a mere 35. I mean before clicking my follow button, he was sportin’ like a Jesus crew x2 . That’s right, like most celeb’s, he has a circle tighter than ant ass. There are like 23,000 followers for each friend he has on Twitter. The company I am keeping includes the likes of Snoop Dog, Taylor Swift and Oprah. Yeah, they’re my peeps. And get this … he followed me first.

    Now the pressure is on. I need to kick it up a notch. Just one single Outa’ SYNC post, I’m toast. (sorry, I had too work that in here) Read More--> I had too work that in here)

    Posted by DJ Edgerton. 3 of October of 2009

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  10. Zemoga’s Take on… Music That Inspires Us!

    Here’s our lastest Zemogian’s Take On video! This time we asked about the music our team likes to rock out to while they are working. There’s always a tune or a band that helps you concentrate or fills you with enough energy and positive attitude to plow through your duties. Here are the results of this quick poll:

    Diomedes Diaz (Rayito de amor)
    The Libertines Read More--> I had too work that in here)

    Posted by Valeria Lombo. 9 of March of 2009

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